February 04, 2009 Posts

Like many of you I watched the video on Rick Latona's blog. I was really curious what the response would be like. Would people believe it, dismiss it, question it? And afterwards, what will happen then with ccTLD's? First my hat is off to Rick Latona for taking a big risk making a whole show about ccTLD's. Big risks = big rewards. I've heard of ccT...

The new weekly domain sales report is out at DNJournal.com. There was one blockbuster sale but high ticket transactions continue to be rare as the general economy continues to struggle through a severe recession. Still, solid four and low five-figure sales, mostly to end users, produced hundreds of new sales.

According to a report by Knujon.com ("No Junk" spelled backwards) nearly 83 percent of all spam messages on the web can be traced back to just 10 domain registrars. Knujon, an anti-spam outfit that aims to convince registrars to dismantle spam sites, bases its report on millions of spam messages it has collected over the past year. While there are ...

As discovered by one of the affected users earlier today, a number of usernames and passwords for NameDrive accounts were obtained and posted in a "hacker" forum earlier this month. The company acted quickly after they were informed about the breach and issued the following statement: "We were alerted of a possible security breach affecting less th...

Sales volume up, average price down in 2008. Sedo has released its 2008 Secondary Domain Market Study (pdf), and it provides a wealth of information about the domain name aftermarket. The domain brokerage company sold over $77 million in domains in 2008, a slight increase of 8% over 2007. Although overall sales revenue was

Breach exposes e-mails and passwords. E-mail addresses and passwords for a limited number of NameDrive customers were obtained and posted in a hacker forum this month. The security breach just came to light today. NameDrive has responded by instituting new security measures including password resets: We were alerted of a possible security brea...

I thought I would pass along this exciting email I just received from SEOMoz.? This SEOMoz promo code saves you $78 and allows you a full month of access to the best SEO tools available today. I will be upgrading my account to take full advantage of the many SEOMoz PRO features. I am especially

You may of heard by now, but "Bailout Bill" is handing out CASH from his Bailout Booth in New York! BailoutBooth.com  is just starting out as a new age video classified site and is hitting the streets with cold hard cash to promote it's new site! Their is a nice lady in the videos at BailoutBooth.com

With America's work situation getting worse, now is a good opportunity to buy a job-related domain name.? I am selling WorkOpportunities.com for $7,800. Of course the name JobOpportunities.com is a better domain name, but I also think that is easily a low to mid 6 figure domain name. People are looking to find work as Related posts:Delegates.com...

I am sure most of you read Mike Berkens' blog, but in case you missed it today, please check it out… Related posts:Mike Berkens' Daily Domain Blog The domain investment business is fairly small, so there are...Mike Berkens on the Biggest Threat to the Domain Industry Mike Berkens, owner of one of the most valuable private...Join Related ...

I posted about the odd warning I got from Namedrive while trying to login this morning, but now it all makes sense: there was a security breach at Namedrive where 1% of the accounts have been "hacked": Email sent to users (I didn't get one? Guess that's a good thing): As part of a security update, NameDrive

No-one knows how to milk a SuperBowl ad for everything it's worth than the Grand-URL Daddy of them all. For the second year in a row, GoDaddy used the female form to drive traffic directly to its site. And it made sure to keep its URL visible throughout most of the commercial. Presentation included both the logo (which features the URL) and the pla...

At the other end of the Movie URL spectrum is Up. Rather than go with Up-The-Movie.com or some other horrendous URL, the studio opted instead to direct people to Disney.com where an ad is prominently displayed on the left rail for the movie and the trailer auto-plays on the homepage. This URL strategy is definitely on the Up and Up.

Hyundai did a great job of URL selection and promotion here. An easy-to-read URL complements the compellling call-to-action -- buy a Hyundai and if you lose your income, simply return the car with no impact your credit. Could this be the next chapter in marketing?

Here's a case where alllowercase overshadows a pretty good URL selection. The monkeys in this spot are definitely memorable. But the viewer is probably not expecting a URL having to do with them, rather thinking it would be Castrol-something. If I were the creative director here, when it came to careful URL display, I'd have been all over it like s...

This commercial aired in the local Chicago area pod so you may not have seen it. Pretty straightforward -- clean URL with Leading Caps reinforcing the brand positioning. Goes to show you don't have to reinvent the wheel when choosing and promoting your URL.

Props to Teleflora for their risque off-color spot ("No-one wants to see you naked!") Fixing the URL in the bottom right corner throughout and putting it front and center at the end really helped it pop. Glad to see they didn't just phone it in.

What a difference some Leading Caps would make here. HRBlock.com (or even HRblock.com) would work so much better than hrblock.com. The ampersand is bound to throw people off and they'll need to think twice about what the URL is. Make it easy for them. This URL display is too taxing.

Monkeys and turtles, now cheetahs, oh my! While Chester was a bit molestor-ish in this ad (cheez it, the cops!), the URL was pretty clean-cut. And the "Let Loose at" call-to-action makes sure the URL isn't crunched for space. Sorry, that was cheesy.

Here's another spot that ran during our local pod. They scored points by using alternating fonts but got thrown for a loss by including the dubs and fumbled the URL selection by prioritizing heating over air conditioning -- talk about fair-weather fans!

Now, not all multi-word ALLCAPS URLs are the stuff of witchcraft. Here Monster does a good job of driving traffic to this specific promotional page by using a subdomain. This ensures that people will not get lost somewhere else on Monster.com and also allows them to promote this particular sweeps without having to devote previous homepage real-esta...

The only thing worse than an alllowercase URL buried at the bottom of the screen for the last 2 seconds of the ad with a slash is an alllowercase Movie URL buried at the bottom of the screen for the last 2 seconds of the ad with dubs and a non-dot-com. (Am I reminding anyone of that CareerBuilder ad?) This URL flashes so fast and furiously across t...

Park, Buy & Sell Domain Names - Sedo.comCambridge, MA- Today's featured domain auctions:Today's Featured Domain Name Auctions:rap.org4d 22h2,050 $US man.org3d 22h3,600 $US ylh.com2d 23h5,000 EUR 22.com3d 1h99,000 $US loi.com3d 3h10,100 $US bc0.com0h 28m600 $US megamod.com1h 1m300 $US acaiantioxidant.com2h 3m210 $US southbeachpilates.com5h 29m3,...

There's Still Room for Google Killers, Study SaysNEW YORK It may seem like Google always has been the search engine of choice. There was a time, though, when AltaVista, Lycos and Yahoo ruled the roost in the late-1990s, only to see Google blow past them. A new survey by Forrester Research concludes that such a turnabout could happen again, despite ...

While this blog isn't about the adult internet business, as an auction company, we can't ignore the opportunity. For years, Internext was the game in town for adult Internet companies. Around four or so years ago the Phoenix Forum took its place on the leader board. Run by Ron Cadwell and the power behind CCBill, it's