Sure, the term "snored" has exact match searches as well but this domain's main selling point isn't its exact match search volume. It's an amazing one word dot com brand registered since 1998 and related to a problem 20%-30%+ of the world's population has. Over a billion people. People can spend $1,500 on this domain or do things like invest/waste the amount in question on hand regs which will end up dropped by this time next year, this is entirely up to them. Quantity vs. quality