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March 04, 2015

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Here's the The Lowdown from DN Journal,
updated daily
to fill you in on the latest buzz going around the domain name industry. 

The Lowdown is compiled by DN Journal Editor & Publisher Ron Jackson.

Radix Adds .Online to Growing Portfolio of New gTLDs - .CO.COM Happy With Year One Results

Radix Registry is celebrating the addition of .online to their portfolio of solely owned new gTLDs that already includes .website, .host and .space among others. Radix originally joined forces with Tucows and NameCheap to acquire .online in an auction last fall at an undisclosed price (though it is believed their investment fell in the $10-$12 million range). The latter two companies agreed to sell their ownership stakes in the new gTLD to Radix (again at an undisclosed price), however both Tucows, a leading wholesale registrar, and Namecheap, one of the top retail registrars, will continue to work closely with Radix as marketing and distribution partners.

The launch schedule for .online has not yet been announced but Radix said the extension has been among the most popular 

Online image from Bigstock

pre-registered names across registrars. Radix CEO Bhavin Turakhia said, “.online has far greater potential than anything we or anyone else has launched to date."

Tucows CEO Elliot Noss

Tucows CEO Elliot Noss noted, “We have started investing more heavily in our telecom business with Ting. NameCheap, likewise, has increased its singular focus on delivering an outstanding retail domain name experience. Meanwhile, Radix has emerged as one of the most ambitious and capable domain name registries in the world. We still believe that .online has huge potential as a fresh alternative to .com. We are confident that Radix is the right company to run it and both Tucows and Namecheap are thrilled to play our rightful part in its success.”

Radix has already invested over $30 million to secure licenses to operate their new extensions and they expect to acquire several more. In .online they have acquired the most commonly used word to end domain names with over 550,000 .com domain names today ending with the word “online.”

While a lot of new extensions, like .online, have yet to launch, others have now reached the 1st anniversary of their availability to the general public. Not all of those are new gTLDs though -  one of the most notable exceptions being  .co.com. The registry celebrated its first anniversary last week by announcing it had booked more than 10,000 registrations in its opening year of business. With over 200 accredited registrars around the globe. co.com sees a lot of growth ahead.

CEO Ken Hansen said, “Momentum began building in December when .co.com Registry had more domain registrations and revenue than any month since launch. Most encouraging is the quality of the websites going live on .co.com." 

Hansen added that countries with existing third-level domain extensions (like .co.uk and .com.au) have generated the strongest demand for .co.com. He noted that 40% of all .co.com registrations have come from companies and organizations located in the UK where over 7 million .co.uk domains have been

.co.com LLC  CEO Ken Hansen

registered. "Many companies are using  their .co.com domain rather than their country code top-level domain to better reach potential outside of their borders," Hansen said. 

(Posted March 3, 2015) To refer others to the post above only you can use this URL: http://www.dnjournal.com/archive/lowdown/2015/dailyposts/20150303.htm


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