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October 20, 2016

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Here's the The Lowdown from DN Journal,
updated daily
to fill you in on the latest buzz going around the domain name industry. 

The Lowdown is compiled by DN Journal Editor & Publisher Ron Jackson.

City Brand Media Lands Partnership Deal to Develop HongKong.com for Port Media 

City Brand Media, LLC (CBM) has announced a major partnership agreement with Vancouver, Canada based Port Media to develop their HongKong.com domain into a marquee website devoted to one of the world's  greatest cities.

CBM CEO and Partner Fred Mercaldo said, “Our entire organization is excited to finalize this very important agreement, as Hong Kong is one of the top 10 cities in the world. HongKong.com will be a very special project, and will headline our very strong international portfolio, which now numbers over 200 cities and regions. With over 28,000,000 visitors per year going to Hong Kong, generating over $40,000,000 per year in revenue, CBM will focus on the travel and tourism aspect of this incredible city, along with providing a visual and content rich experience on what is sure to become the #1 trafficked site for all things relating to Hong Kong.”

Mercaldo said that site development is already underway, and numerous local relationships have been established in Hong Kong to assist the project. The finished site is  expected to expected to launch in the first quarter of 2017.

Vancouver-based PortMedia began negotiations with CBM in early 2016, and after many discussions regarding strategies and the direction in which the site would be developed, decided that CBM would be the ideal partner for this project.  A statement from Port Media said, “PortMedia is very excited to be 

Fred Mercaldo
CEO & Partner
City Brand Media, LLC

working with CityBrandMedia on HongKong.com. We are looking forward to developing a great site that is a fitting representation of the world-class city of Hong Kong, and we anticipate a long and fruitful partnership with CBM.”

Hong Kong skyline photo from Bigstock

City Brand Media, with offices in Oakland, California and Scottsdale, Arizona, is an online advertising, media and marketing company that specializes in developing domains that follow the (CityName).com format. They develop the software platforms and manage all sales, marketing, social media, advertising, and strategic partnerships for its portfolio of over 450 City based brands.  For more information you can phone Fred Mercaldo at (602) 859-3786 or email  [email protected]

(Posted October 20, 2016)


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